主 講 人：Cheryl J. Wachenheim 
          美國(guó)北達(dá)科他州立大學(xué)農(nóng)業(yè)商務(wù)與應(yīng)用經(jīng)濟(jì)學(xué)系教授
          美國(guó)富布賴特高級(jí)訪問學(xué)者
講座主題：Teaching Methods used in American Universities  美國(guó)大學(xué)教學(xué)法
講座語言：英語
時(shí)    間：2016年5月11日（周三） 下午 14:00-16:00  
地    點(diǎn)：北京理工大學(xué)中關(guān)村校區(qū)中心教學(xué)樓407
主辦單位：教學(xué)促進(jìn)與教師發(fā)展中心   教育研究院
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內(nèi)容摘要：
Chinese universities have long had success with the straight lecture style delivery of content to students. This "chalk and talk" format has been used in teaching in American universities with less success as the attention-span of students has decreased and their desire to more fully understand and test the models they are learning in the classroom environment. This has manifest itself in application of a broad scope of learning models that fall under the umbrella of experiential learning; that is, learning by doing. During my presentation I introduce my individualized model of experiential learning and describe its application to an introductory course in macroeconomics. We then take part in an experiential learning exercise in communication, followed by a discussion of advantages and challenges of experiential learning. Time permitting, we will briefly discuss challenges associated with movement to a flipped classroom or online learning environment.

主講人簡(jiǎn)介：

Cheryl Wachenheim is a Professor of Agribusiness and Applied Economics at North Dakota State University. She holds an undergraduate degree in Animal Science from the University of Minnesota, minoring in Agricultural and Applied Economics and a Master's and Doctorate in Agricultural Economics and an MBA from Michigan State University. She teaches classes in economics, risk analysis, strategic marketing and management, and agricultural policy, sales, finance, and marketing. Research interests focus on eliciting perceptions and valuations from consumers, firms, students and other stakeholders and decision makers. Analysis then allows for identification of high-value marketing and management strategies. She is currently teaching at Renmin University in Beijing as a visiting Distinguished Chair Fulbright Lecturer.

      謝麗爾•瓦赫海姆（Cheryl J. Wachenheim）是美國(guó)北達(dá)科他州立大學(xué)（North Dakota State University）農(nóng)業(yè)商務(wù)與應(yīng)用經(jīng)濟(jì)學(xué)系教授。她本科畢業(yè)于明尼蘇達(dá)大學(xué)動(dòng)物科學(xué)系，并輔修農(nóng)業(yè)與應(yīng)用經(jīng)濟(jì)學(xué)，后在密歇根州立大學(xué)獲得農(nóng)業(yè)經(jīng)濟(jì)學(xué)碩士和博士學(xué)位以及MBA學(xué)位。她講授經(jīng)濟(jì)學(xué)、農(nóng)業(yè)銷售、農(nóng)業(yè)金融、農(nóng)業(yè)營(yíng)銷和戰(zhàn)略營(yíng)銷與管理等課程，研究興趣集中在消費(fèi)者、企業(yè)、學(xué)生和其他利益相關(guān)者或者決策者的引發(fā)認(rèn)知和價(jià)值評(píng)價(jià)，分析結(jié)果有利于識(shí)別和驗(yàn)證高回報(bào)的營(yíng)銷和管理戰(zhàn)略。2015年8月，她作為美國(guó)富布萊特高級(jí)訪問學(xué)者到中國(guó)人民大學(xué)農(nóng)業(yè)與農(nóng)村發(fā)展學(xué)院訪學(xué)一年。

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